Our Difference

Sonar Strategies stands out among the sea of indistinguishable, dull grey and boring research suppliers. We are a vibrant, dynamic and agile group of truth-seekers at the forefront of research innovation. But why should this matter to you? It’s a brave new world for commerce and data simply isn’t enough. We offer brain power, consultancy, and a point-of-view on the world—and we aren’t afraid to share.

CLIENT-SIDE EXPERIENCE

We are keenly aware of the needs of our corporate insights and innovation partners. Most of us have worked on the corporate side.

CONSUMER SAVVY

We have a deep understanding of consumers: how they behave and make decisions. We leverage that savvy to decipher the heuristics customers use to choose products/services, then take it to the next level to help inform your strategy.

INSIGHT-DRIVEN STRATEGIES

We are experienced in research, business, and marketing. This allows us to create recommendations that are clear, feasible, and effective.

QUAL/QUANT EXPERTS

Our tool kit includes both qualitative and quantitative methodologies, providing a one-stop-shop for insights and innovation projects.

FAST AND FLEXIBLE

While on the client-side, we sought out fast and flexible suppliers. At Sonar, we are able to be highly agile partners while maintaining the highest quality deliverables.